PARSED CONTENT

The website essentialcraftsman.com had the following in the web site, "How to Build a House." I analyzed that the website stated " For millennia, the trades have been learned, mastered, and occasionally passed on." They also stated " We intend to improve the passed on element. This has the potential to change the world. Like music or art, craftsmanship has the ability to reach across borders, cultures, beliefs and barriers. Anyone can learn a craft, and doing so has never been easier or more important. Begin Your Journey Into Craftsmanship. Has Essential Craftsman created value for you?." The meta header had blacksmith as the first search term. This keyword was followed by blacksmithing, Smithy, and forged which isn't as important as blacksmith. The other words they used was hand forged. Craftsman is also included but will not be seen by web crawlers.